Principle #1: Limiting Information vs. Data Dump Engages the Imagination
“Focus and engagement can mean the difference between a highly persuasive presentation and a long, convoluted, and confusing one. Why say more when you can target and make a difference in the audience members attitude, thinking and future action? Remember when communicating and connecting with others oftentimes the person who has a clear and concise message rather than a long-winded and disorganized message wins.
With a “unique connect” there is a certain rhythm to communicating and developing a positive response to your message. When presenting if the speaker creates a connection it can lead to a great value proposition. Unique Connect “fits – fits the need and wants of the audience, fits the problem and opportunities being discussed, and fits within a larger system of effective relationship building and leadership. A great presentation engages and influences the attitudes and behaviors of people. A great speech changes how people think, relate and work. A focused and engaging presentation allows others to see and discover ideas and opportunities for changes that produce a new and better life. A great presentation, like great leadership, has the power to inspire and change he world.
The ability to constantly achieve “unique connections” through exceptional communication techniques , like setting clear expectations, requires a solid and “sticky” message strategy, one that answers the question that keeps most leaders up at night.
How do we make a difference and stay relevant in a cluttered, confusing and disengaged world?